Bent and Upright

Creation of an educational animated mini-story for the physiotherapeutic organization McKenzie Institute of the Czech Republic. Its purpose is to draw attention in an attractive way to the possibilities of preventing back problems. The video was created in several language versions (Czech, Slovak, English, Dutch,…). From the visual of the video, we created illustrations for the accompanying printed matter - workbooks, coloring books,…, which are used by physiotherapists when working with children, whether in surgeries or schools and kindergartens.